Conference Agenda - Zürich

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Wednesday
Thursday
Time
Business Track
Technical Track
Business Track
Technical Track
8:00 am
REGISTRATION
BREAKFAST
9:00

Welcome
Kevin Cochrane, CMO
9:05

Perspectives on WCM, ECM, and Day in 2010
Mick MacComascaigh from Gartner
9:30

Why a CMS needs business adaptation
Manuela Pastore from Boehringer Ingelheim
10:00

CMS Smackdown: Selecting Newsweek's Future.
Meshach Jackson from Newsweek
10:30
  BREAK
10:45
Welcome
Kevin Cochrane, CMO

11:00
Igniting a New Day: Building our Customer Community and Driving 2009 Success with CQ5
Erik Hansen, CEO

11:15
  Panel Discussion with Gartner & Customers
Moderated by Kevin Cochrane
11:30
Igniting business initiatives: Innovating our Community with CQ5
Kevin Cochrane, CMO

11:45 Igniting CQ 5.3: What's New and Roadmap
David Nuescheler, CTO
LUNCH
12:15
  Presentation during lunch: Agile projects with CQ5 - Short time to web using the example of DHL.de
Simon Broome from T-Systems
1:00 pm
LUNCH

Presentation during lunch: The Changing Face of Content Management
Michael Fischer from Unic

1:15
  International Benefits – Logica: A global company
Tobias Grevenbroich from Logica
1:45   Optimizing marketing processes with HP Digital Brand Control
Christian Cole from HP
2:15
How Digital Asset Management leads to more attractive Websites
Lars Trieloff, Product Manager
Phoenix.edu and Beyond – Using CQ5 to Develop Next Generation Sites
Chris Hanson from University of Phoenix 
BREAK
 
2:30
    Content First
Cleve Gibbon from Cognifide
Phonak: Two target groups, various needs – one solution
Patrick Frei from Namics
2:45
Investec
Diarmaid Crean from Investec
Incorporating Microsoft Sharepoint into your Web 2.0 Initiatives
Greg Klebus, Product Manager


3:00
    Tackling Roll-Out Complexity – Global Delivery Of Digital Brand Services
Kai Müller from Nolte & Lauth
Integration of complex external applications with multi-site CMS implementations
Benjamin Peter from MRM
3:15
BREAK


3:30
Making the Most of CQ5 Social Collaboration and Analytics for Greater Online Marketing Effectiveness
Lars Trieloff, Product Manager
Lowering IT Costs with a Standards-based Platform for Web 2.0 Initiatives:  A Deep Dive into JCR 2.0
Greg Klebus, Product Manager
WCMS Selection and Testing Experiences
Rein Warmels from European Southern Observatory
Setting the Cornerstone: An eCommerce Case Study
Chris Andrasick from Tacit Knowledge
4:00
Increasing Site Responsiveness and Scalability while Lowering Costs with CQ5 Cloud Deployment
Cédric Hüsler, Director Product Marketing
IT Agility: Rapid Application Development and Testing in the Cloud with CQ5 Online IDE
Gerd Hanke, Product Manager

BREAK
4:15
    Panel Discussion:
Face Off - The Technical vs Business Needs Debate
Moderated by Cédric Hüsler
4:30
BREAK

4:45
Panel Discussion:
Igniting Competitive Advantage in Today's Economy
Moderated by Kevin Cochrane, CMO
Closing Comments:
Igniting a Bright New Day in 2010
Erik Hansen, CEO
5:15
Closing remarks and Invitation to Sponsor Pavillion

5:30
Sponsor Pavilion
Networking cocktail reception and dinner.
Event Spectacular
Guided tour of the Mühlerama followed by cocktail reception and dinner at the restaurant, Blaue Ente.